WTF Rorschachs

The newly unveiled 2012 London Olympics logo here.

Taken to its full potential with some naughty animation here, compliments of Theo Sparks. Judging by reports, he’s captured the British reaction. He wants to know what  Yanks think. 

I’m getting a very strong “IOC rapes gay nazis” off this, with or without the motion.  How about you? 

Here’s the official 2012 London logo promo vid.  This reminds me a lot of the closing scenes in that very bad early 90s Steven King made for TV event, “The Langoliers,” which was just fine and creepy until the cartoony time-eaters showed up. The vid shows people in various parts of London and athletic venues being attacked by animated shards of multi-colored kindergarten crafts paper, after which you’ll get to see several versions of the 2012 logo experiencing spastic tics.

Brit blog reax:

‘I would say I’m left speechless but it’s more muttering and bashing my head against my keyboard… Fear not, should you not like pink though as it comes in a further variety of vomit inducing colours – yes, it’s a pick and choose wreck of a logo.’ www.diaryofawebsite.com

‘Despite the fact that if you squint it looks a bit like a couple engaging in an act of oral sex and despite the fact that one of the Londonist co-editors described it as a “joke”, I really like it. To those of you who agree with me - I fear we might be part of an oppressed minority for the next five years.’ Ben, londonist.com

‘The 2012 London Olympics logo looks like bad stone age art.’ dfl, Twitter

‘There were lots of good things about the 80s. Style was not one of them. And yet, this identity screams 1985 at me like a dodgy set of legwarmers.’ minxlj.tumblr.com

‘This logo is f***ing s***. Feel free to quote me. It doesn’t look like 2012 (which is apparently what it’s based on) and it doesn’t look professional: it does, however, look like a f***ing disaster area, so it probably suits the Olympics rather well.’ devilskitchen.me.uk

‘Can you imagine how *old* that Olympics 2012 logo is going to look in 2012? It’s from 1992. Or 1982.’ ruperthowe, Twitter

‘How much of my money did they blow on this pink day-glo pig’s abortion of a logo, I wonder?’ mreugenides.blogspot.com

‘The whole thing is a great big steaming pile of cack,* and the logo is no better either. Frankly, the guy who designed the ‘Tiswas’ logo should sue!’ scotsandindependent.blogspot.com

Other 2012 London facts. They’re aiming for the greenest, most carbon-neutral games ever, but apparently have experienced difficulties and some skepticism:

“There is still more work to do. It can’t be a genuine green games if McDonald’s is one of the main caterers. We will be keeping the pressure on that.”

The logo and anti-McDonald’s green obsession not withstanding, I’d like to thank the London games for presenting me with more reasons to be proud of my British heritage: phrases like “great big steaming pile of cack” and “pink day-glo pig’s abortion.”

Topics: Britain

  Posted by Jules Crittenden at 11:25 pm on Monday, June 4, 2007

7 Responses to “WTF Rorschachs”

  1. saltydog Says:

    They had a committee do that, right? From the Torquay Council Day Care Centre?

  2. Mr. Bingley Says:

    I hear Hugh Grant and Divine Brown were the models for the logo.

  3. Purple Avenger Says:

    There’s a pile of clutter in my garage looks just like that.

  4. The_Real_JeffS Says:

    Someone had a bad acid trip.

  5. RebeccaH Says:

    1980’s my aunt Fanny. That crap is straight off a 1960’s kitchen countertop, right down to the primary colors.

  6. Bandit Says:

    They stole that design from my daughter. She did it in preschool last week - I’ll see you in court!

  7. blogagog Says:

    “The whole thing is a great big steaming pile of cack”

    I’m not English, but I’m guessing he’s not referring to mashed potatoes, huh.

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